Virtually There is an exhibition of five new product designs that aren't really there. By utilising the possibilities afforded by 3D modeling software and 3D projection, designer Steve Watson presents a range of new designs that only exist in the virtual world. Rather than working, as he has previously, within the usual constraints of time, budget and manufacturing possibilities, Steve has chosen to present designs that are ready for manufacture, but are yet to exist.
In part, an exercise in ideas development, this project is also an exploration of the nature of reality for designers working in technologically advanced environments and questions the validity of making prototypes for one-off exhibitions. On show, in 3D, are the Futur Floor Lamp, the Push chaise lounge, the BTA tap set, the Pursuit set of drinking glasses and the Viol occasional chair.
www.steve-watson.com
