Karim Rashid has designed new watches for Alessi. Here is what he sasy about his design:
- My new designs of Kaj continue my love for the Teknorganic, kasual, infosthetik world we live in. The new colors and Digipop symbol ‘techno’ are optimistic, fulgent, engaging, positive, holistic, casual, and open-minded. He continues:
- The watches are not gender bias. I believe that the new objects that shape our lives are transconceptual, multi-cultural hybrids, objects that can exist anywhere in different contexts, that are natural and synthetic, that are inspired through telecommunications, information, entertainment, technology and production. Our objects can captivate the energy and phenomena of this contemporary universal culture of the digital age. I feel new culture demands new forms, material and style. I want poetic physical justice.
